Botica Spa, in Playa del Carmen since 2016

How Botica Spa started

Botica Spa is a boutique massage spa in Playa del Carmen. We opened in 2016 at Plaza Paseo Coba, with a reception desk, a treatment room, and a client list that grew mostly through word of mouth.

From day one, we also drove out to hotels and villas for guests who couldn't come to us. That side of the business existed from the start, but it was the side trip, not the main event. Paseo Coba was where Botica lived.

Meet Gina Agassini

Gina started working in spas in 2011, five years before Botica existed. She trained at Grand Velas, Mayakoba and Azul Fives in the Riviera Maya, learning the pace, the pressure, and the small judgment calls that separate a good massage from a forgettable one.

In 2016, she opened Botica Spa with that experience behind her. She's still the one who shapes how every therapist on the team works, and she still checks in on how a session went. Botica has one face, and it's hers.

Nine years on Paseo Coba

For nine years, until Paseo Coba closed in June 2025, that's where Botica operated. It's where Gina built the team, trained the first therapists, and set the routines that still guide every session today.

From our first spa to Casa Botica

Paseo Coba gave Botica its start, but the space had limits no amount of scheduling could fix: not enough room to grow the team, street noise on busy afternoons, and parking that filled up fast.

Paseo Coba closed in June 2025. Casa Botica took the months after that: a property Botica owns outright, and one Gina had wanted to build for years.

Casa Botica opened in May 2026, and it's not a smaller version of what we had. It's one of the few private spas in Playa del Carmen: by appointment only, inside a gated residential community next to the jungle.

If you'd rather stay where you are, Botica at Home brings that same setup to your hotel, villa, Airbnb or house.

The standard behind every appointment

Every therapist at Botica has worked at a luxury resort in the Riviera Maya, is certified, and brings at least five years of hands-on experience before we bring them on. That's the minimum, not the selling point.

Traveling is Gina's second passion. She's experienced spas around the world herself, not only worked in them, and that's where her taste comes from. It shows in how much she cares about every detail: the aromas, the temperature, the music, the therapists she brings onto the team. None of it is easy, and almost no one ever notices. They just feel it.

Two ways to experience Botica

You can book Casa Botica, our private spa, or Botica at Home, at your hotel, villa, Airbnb or residence. Both follow the same routine: same therapists, same training.

Casa Botica works well when you want a dedicated room and nothing else on the calendar that day. Botica at Home works well when you'd rather stay put, whether that's a hotel balcony, a rented villa, or your own living room. Every treatment on our menu, from a single relaxing massage to a two-person couples session, works either way.

Book your massage

Tell us your dates and where you'd like to be: Casa Botica or your own hotel, villa, Airbnb or home. We'll check availability and confirm the details from there.